Please use this identifier to cite or link to this item:
https://hdl.handle.net/10216/90902| Author(s): | Teresa Fernandes Mariana Moreira |
| Title: | Customer Brand Engagement, Satisfaction and Brand Loyalty: A Comparative Study between Functional and Emotional Brands |
| Issue Date: | 2017 |
| Subject: | Ciências Sociais, Ciências sociais Social sciences, Social sciences |
| Scientific areas: | Ciências sociais Social sciences |
| URI: | https://hdl.handle.net/10216/90902 |
| Document Type: | Resumo de Comunicação em Conferência Internacional |
| Rights: | restrictedAccess |
| Appears in Collections: | FEP - Resumo de Comunicação em Conferência Internacional |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 175701.1.pdf | 187.14 kB | Adobe PDF |  View/Open | |
| 175701.pdf Restricted Access | 89.46 kB | Adobe PDF | View/Open |
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