Please use this identifier to cite or link to this item: https://hdl.handle.net/10216/71718
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dc.creatorMariana Gomes
dc.creatorTeresa Fernandes
dc.creatorAmélia Brandão
dc.date.accessioned2019-02-03T16:25:03Z-
dc.date.available2019-02-03T16:25:03Z-
dc.date.issued2014
dc.identifier.othersigarra:51557
dc.identifier.urihttps://repositorio-aberto.up.pt/handle/10216/71718-
dc.language.isoeng
dc.relation.ispartof4th Conference of the International Network of Business and Management Journals (INBAM)
dc.rightsopenAccess
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/
dc.subjectCiências sociais
dc.subjectSocial sciences
dc.title"The Role of Branding in a B2B Purchasing Context"
dc.typeArtigo em Livro de Atas de Conferência Internacional
dc.contributor.uportoFaculdade de Economia
dc.subject.fosCiências sociais
dc.subject.fosSocial sciences
Appears in Collections:FEP - Artigo em Livro de Atas de Conferência Internacional

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