Please use this identifier to cite or link to this item:
https://hdl.handle.net/10216/166403| Author(s): | Mattia Oberto |
| Title: | Bringing Wine to Life: A Case Study on Integrated Marketing Communication Strategies Behind a Product Launch at Simonsig, Stellenbosch |
| Issue Date: | 2024-07-31 |
| Subject: | Ciências exactas e naturais Natural sciences |
| Scientific areas: | Ciências exactas e naturais Natural sciences |
| DOI: | 10.34626/eqgj-ng17 |
| TID identifier: | 203853431 |
| URI: | https://hdl.handle.net/10216/166403 |
| Document Type: | Dissertação |
| Rights: | openAccess |
| Appears in Collections: | FCUP - Dissertação |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 718825.pdf | Bringing Wine to Life: A Case Study on Integrated Marketing Communication Strategies Behind a Product Launch at Simonsig, Stellenbosch | 2.09 MB | Adobe PDF | ![]() View/Open |
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