Please use this identifier to cite or link to this item: https://hdl.handle.net/10216/164996
Author(s): Fernandes, Teresa
Silva, Marta Vilar e
Title: Hey Alexa, are you a double-edged sword? The bright and dark side of consumers' engagement with AI
Issue Date: 2025
Subject: Ciências Sociais, Ciências sociais
Social sciences, Social sciences
Scientific areas: Ciências sociais
Social sciences
URI: https://hdl.handle.net/10216/164996
Source: Academy of Marketing Science Annual Conference 2025
Document Type: Artigo em Livro de Atas de Conferência Internacional
Rights: restrictedAccess
Appears in Collections:FEP - Artigo em Livro de Atas de Conferência Internacional

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