Please use this identifier to cite or link to this item:
https://hdl.handle.net/10216/162152| Author(s): | Giovana Hernandes da Silva |
| Title: | How does storytelling for vegan industrialized products influence consumer's purchase intention? Analysed through the Stimulus-Organism-Response (SOR) model. |
| Issue Date: | 2024-10-14 |
| Subject: | Economia e gestão Economics and Business |
| Scientific areas: | Ciências sociais::Economia e gestão Social sciences::Economics and Business |
| DOI: | 10.34626/4v4t-zn70 |
| TID identifier: | 203917030 |
| URI: | https://hdl.handle.net/10216/162152 |
| Document Type: | Dissertação |
| Rights: | openAccess |
| Appears in Collections: | FEP - Dissertação |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 693088.pdf | How does storytelling for vegan industrialized products influence consumer's purchase intention? Analysed through the Stimulus-Organism-Response (SOR) model. | 6.12 MB | Adobe PDF |  View/Open |
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