Please use this identifier to cite or link to this item:
https://hdl.handle.net/10216/125421Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.creator | Paula Rodrigues | |
| dc.creator | Francisco Vitorino Martins | |
| dc.date.accessioned | 2022-09-16T06:25:33Z | - |
| dc.date.available | 2022-09-16T06:25:33Z | - |
| dc.date.issued | 2016 | |
| dc.identifier.issn | 1361-2026 | |
| dc.identifier.other | sigarra:375686 | |
| dc.identifier.uri | https://hdl.handle.net/10216/125421 | - |
| dc.language.iso | por | |
| dc.rights | openAccess | |
| dc.title | Perceptual and behavioural dimensions : measuring brand equity consumer based | |
| dc.type | Artigo em Revista Científica Internacional | |
| dc.contributor.uporto | Faculdade de Economia | |
| dc.identifier.doi | 10.1108/JFMM-03-2016-0019 | |
| Appears in Collections: | FEP - Artigo em Revista Científica Internacional | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 375686.pdf | brand equity measurement model, SEM | 176.28 kB | Adobe PDF |  View/Open |
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