Please use this identifier to cite or link to this item: https://hdl.handle.net/10216/122337
Author(s): Liliana Judite Magalhães Carvalho Maranhão
Title: Understanding the importance of eWOM on Higher Education Institutions' brand equity
Issue Date: 2019-09-24
Subject: Economia e gestão
Economics and Business
Scientific areas: Ciências sociais::Economia e gestão
Social sciences::Economics and Business
TID identifier: 202434192
URI: https://hdl.handle.net/10216/122337
Document Type: Dissertação
Rights: openAccess
Appears in Collections:FEP - Dissertação

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