Please use this identifier to cite or link to this item: https://hdl.handle.net/10216/49889
Author(s): Costa, Sofia de Oliveira Serra
Title: Targeting Higher in Age Preparing the Retail Business for the New Age Senior Segment
Publisher: Faculdade de Economia da Universidade do Porto
FEP
Issue Date: 2011-02-08
Description: Marketing
Master in Marketing
Subject: MARKETING
MARKETING
Porto
URI: http://hdl.handle.net/10216/49889
Document Type: Dissertação
Rights: openAccess
Appears in Collections:FEP - Dissertação

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