Desenvolvimento de immersive educational escape room utilizando metodologia de cocriação

Abstract

In an increasingly digital world, museums face the challenge of engaging visitors in more active and meaningful ways. This research proposes the development of Immersive Educational Escape Rooms (IEER) within museum contexts, aiming to contribute to the field of participatory design. A Design-Based Research methodology with co-creation was adopted, in collaboration with the Museu Nacional Soares dos Reis, focusing on the "Namban Screens" artwork. The research followed a structured approach, starting with an exploratory literature review to frame problem, followed by one co-creation workshop involving multiple stakeholders, the development of a functional IEER prototype, and the application of interviews and surveys to gather qualitative and quantitative data. The results show that the collaborative approach improved the organisation of the process and led to the successful creation of an experience validated by the museum and positively received by visitors. The study observed a strong interest in this type of immersive proposal, which enhanced audience engagement with the museum and its content. It is concluded that the use of participatory methodologies in the development of IEER offers a valuable contribution to the design of educational and immersive experiences, highlighting the central role of co-creation in the development and validation of innovative museum-based solutions.