Please use this identifier to cite or link to this item:
https://hdl.handle.net/10216/159785| Author(s): | Rita Isabel Morais Lopes |
| Title: | Taking the Causal Leap: Marketing Optimization in the Financial Services Industry |
| Issue Date: | 2024-07-05 |
| Subject: | Ciências da engenharia e tecnologias Engineering and technology |
| Scientific areas: | Ciências da engenharia e tecnologias Engineering and technology |
| DOI: | 10.34626/9qrd-2w10 |
| TID identifier: | 203861442 |
| URI: | https://hdl.handle.net/10216/159785 |
| Document Type: | Dissertação |
| Rights: | embargoedAccess |
| Embargo End Date: | 2027-07-04 |
| Appears in Collections: | FEUP - Dissertação |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 679611.pdf Restricted Access | Taking the Causal Leap: Marketing Optimization in the Financial Services Industry | 3.66 MB | Adobe PDF | View/Open |
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