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Author(s): Paulo Sérgio Martins da Silva
Title: Plataforma de agregação de serviços OTT
Issue Date: 2017-07-19
Abstract: The consumer viewing experience has shifted rapidlyfrom a time when the only option was watching videocontent on one linear screen, in one fixed place, andat one scheduled time. Today, content offerings haveexpanded to multiple screens and are targeted toviewers in many places and weare barreling towards a world of personalized viewingmoments that are built for one, on any screen, at anytime and in any way an individual viewer chooses.The availability of OTT has enabled these changes inlarge part by converting content viewing times fromappointment to on-demand, device preferences fromlinear to digital, and audience targets from mass toniche (and ultimately, to the individual).This rise of OTT has been in many ways inevitable.As technology has evolved, so too has the demand forinformation and entertainment to flow instantaneously.Video content providers have been challenged to keeppace as the audiences and content have fragmented asby-products of these developments.This project's objective is to create a Video on Demand product targeted for any kind of potential customer. Therefore it must be possible to divide the servicein different components as well as adding new or different functionalities easily to better suit the needsof the customer. The main goal is to develop an architecture that allows this flexibility and scability.
Description: An over-the-top (OTT) service is defined as "content, a service or an application that is provided to the end user over the open Internet." What is provided can be either content, a service or an application, meaning that anything provided over the open Internet is an OTT service".OTT services include the provision of content and applications such as voice services provided over the Internet, web-based content (news sites, social media etc.), search engines, hosting services, email services, instant messaging, video and multimedia content, etc.Over-the-top (OTT) video is a must-have feature for businesses today, thanks to the worldwide proliferation of video-enabled consumer devices. However, bring-your-own-device (BYOD) video is easier said than done. Enterprises, media, and entertainment companies are increasingly relying on OVP (online video platform) solutions to manage, publish, and monetize video content in a scalable manner.Over-the-top solutions, such as, Video on Demand applications are usually developed from the ground upfor a specific customer. With the proposed solution different builds of the same application can be customizedfor a specific client's needs, reusing existing assets and avoiding creating an application from the ground upwhenever a new customer needs this kind of service.
Subject: Engenharia electrotécnica, electrónica e informática
Electrical engineering, Electronic engineering, Information engineering
Document Type: Dissertação
Rights: openAccess
Appears in Collections:FEUP - Dissertação

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