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Author(s): Sara Isabel Serra Costa
Title: Understanding demand and pricing behaviour in the car rental business
Issue Date: 2019-07-08
Description: This project intends to understand how the demand and price for a Portuguese car rental company vary. As a result, we expect to obtain a system that collects the relevant price and occupancy values stored in different files by the company, load them into a database, so that later it is possible to establish a link to data analysis tools. These data analysis tools involve different data mining techniques, with emphasis on visualization and association. This system will allow future analyzes of other data by other researchers and company employees. Moreover, the analyses obtained will allow the company to adapt behaviors and to obtain a better understanding of its positioning in the car rental business.
Subject: Engenharia electrotécnica, electrónica e informática
Electrical engineering, Electronic engineering, Information engineering
Scientific areas: Ciências da engenharia e tecnologias::Engenharia electrotécnica, electrónica e informática
Engineering and technology::Electrical engineering, Electronic engineering, Information engineering
TID identifier: 202397769
Document Type: Dissertação
Rights: openAccess
Appears in Collections:FEUP - Dissertação

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