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Repositório Aberto da Universidade do Porto
Browsing by Author Amélia Brandão
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Showing results 2 to 3 of 3
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Issue Date
Title
Author(s)
Type
2016
Determinants of brand relevance in a B2B service purchasing context
Mariana Gomes
;
Teresa Fernandes
;
Amélia Brandão
Artigo em Revista Científica Internacional
2014
"The Role of Branding in a B2B Purchasing Context"
Mariana Gomes
;
Teresa Fernandes
;
Amélia Brandão
Artigo em Livro de Atas de Conferência Internacional